{"id":650,"date":"2026-01-30T00:40:11","date_gmt":"2026-01-30T00:40:11","guid":{"rendered":"https:\/\/guillaumelaserson.fr\/?page_id=650"},"modified":"2026-02-10T14:34:21","modified_gmt":"2026-02-10T14:34:21","slug":"orange-x-psg","status":"publish","type":"page","link":"https:\/\/guillaumelaserson.fr\/index.php\/orange-x-psg\/","title":{"rendered":"Orange x PSG"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"650\" class=\"elementor elementor-650\" data-elementor-post-type=\"page\">\n\t\t\t\t<header class=\"elementor-element elementor-element-239c4b7 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-parent\" data-id=\"239c4b7\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0403e69 e-con-full e-flex e-con e-child\" data-id=\"0403e69\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a2a1e87 elementor-widget__width-initial 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data-widget_type=\"mega-menu.default\">\n\t\t\t\t\t\t\t<nav class=\"e-n-menu\" data-widget-number=\"141\" aria-label=\"Menu\">\n\t\t\t\t\t<button class=\"e-n-menu-toggle\" id=\"menu-toggle-141\" aria-haspopup=\"true\" aria-expanded=\"false\" aria-controls=\"menubar-141\" aria-label=\"Permuter le menu\">\n\t\t\t<span class=\"e-n-menu-toggle-icon e-open\">\n\t\t\t\t<svg class=\"e-font-icon-svg e-eicon-menu-bar\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M104 333H896C929 333 958 304 958 271S929 208 896 208H104C71 208 42 237 42 271S71 333 104 333ZM104 583H896C929 583 958 554 958 521S929 458 896 458H104C71 458 42 487 42 521S71 583 104 583ZM104 833H896C929 833 958 804 958 771S929 708 896 708H104C71 708 42 737 42 771S71 833 104 833Z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t<span class=\"e-n-menu-toggle-icon e-close\">\n\t\t\t\t<svg class=\"e-font-icon-svg e-eicon-close\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M742 167L500 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id=\"e-n-menu-title-1412\" class=\"e-n-menu-title\">\n\t\t\t\t\t<a class=\"e-n-menu-title-container e-focus e-link\" href=\"https:\/\/guillaumelaserson.fr\/index.php\/contact\/\">\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-n-menu-title-text\">\n\t\t\t\t\t\t\tAbout\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t<li class=\"e-n-menu-item\">\n\t\t\t\t<div id=\"e-n-menu-title-1413\" class=\"e-n-menu-title\">\n\t\t\t\t\t<a class=\"e-n-menu-title-container e-focus e-link\" href=\"https:\/\/guillaumelaserson.fr\/index.php\/contact-2\/\">\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-n-menu-title-text\">\n\t\t\t\t\t\t\tContact\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t<li class=\"e-n-menu-item\">\n\t\t\t\t<div id=\"e-n-menu-title-1414\" class=\"e-n-menu-title e-click\">\n\t\t\t\t\t<div class=\"e-n-menu-title-container\">\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-n-menu-title-text\">\n\t\t\t\t\t\t\tEn\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t<button id=\"e-n-menu-dropdown-icon-1414\" class=\"e-n-menu-dropdown-icon e-focus\" data-tab-index=\"4\" aria-haspopup=\"true\" aria-expanded=\"false\" aria-controls=\"e-n-menu-content-1414\" >\n\t\t\t\t\t\t\t<span class=\"e-n-menu-dropdown-icon-opened\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg>\t\t\t\t\t\t\t\t<span class=\"elementor-screen-only\">Fermer En<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"e-n-menu-dropdown-icon-closed\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-caret-down\" viewBox=\"0 0 320 512\" 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xmlns:rdf=\"http:\/\/www.w3.org\/1999\/02\/22-rdf-syntax-ns#\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:sodipodi=\"http:\/\/sodipodi.sourceforge.net\/DTD\/sodipodi-0.dtd\" xmlns:inkscape=\"http:\/\/www.inkscape.org\/namespaces\/inkscape\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Calque_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 84 68\" style=\"enable-background:new 0 0 84 68;\" xml:space=\"preserve\"><g transform=\"translate(0,-952.36218)\">\t<path d=\"M6,952.362c-3.314,0-6,2.686-6,6c0,3.314,2.686,6,6,6h72c3.314,0,6-2.686,6-6c0-3.314-2.686-6-6-6H6z M6,980.362  c-3.314,0-6,2.686-6,6c0,3.314,2.686,6,6,6h72c3.314,0,6-2.686,6-6c0-3.314-2.686-6-6-6H6z M6,1008.362c-3.314,0-6,2.686-6,6  c0,3.314,2.686,6,6,6h72c3.314,0,6-2.686,6-6c0-3.314-2.686-6-6-6H6z\"><\/path><\/g><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<section class=\"elementor-element elementor-element-825f8bc e-con-full e-flex e-con e-parent\" data-id=\"825f8bc\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6c48b2a e-con-full e-flex e-con e-child\" data-id=\"6c48b2a\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1c09d9d e-con-full e-flex e-con e-child\" data-id=\"1c09d9d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9dd2047 elementor-widget elementor-widget-heading\" data-id=\"9dd2047\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Orange x PSG<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-48fbf94 e-con-full e-flex e-con e-child\" data-id=\"48fbf94\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-04705e8 e-con-full e-flex e-con e-child\" data-id=\"04705e8\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-97ecbe9 e-con-full e-flex e-con e-child\" data-id=\"97ecbe9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7a9e77d elementor-widget elementor-widget-heading\" data-id=\"7a9e77d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Communication<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6025cb1 elementor-widget elementor-widget-heading\" data-id=\"6025cb1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Art direction<br>Editorial design<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-abad416 e-con-full e-flex e-con e-child\" data-id=\"abad416\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd4aa62 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"dd4aa62\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"130\" data-end=\"332\"><b>Orange, in partnership with PSG,<\/b> organized the <span data-start=\"177\" data-end=\"202\"><b>\u201cFight For Your Name\u201d<\/b><\/span> campaign, which gave four strangers the unique opportunity to face off against their namesakes in a penalty shootout challenge.<\/p>\n<p data-start=\"334\" data-end=\"554\">The press kit was presented as a booklet, accompanied by collectible stickers featuring the players to be placed inside the booklet, as well as a personalized USB key containing a detailed description of the operation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-8fafe0a e-grid e-con-full e-con e-parent\" data-id=\"8fafe0a\" 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class=\"elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-vertical e--pointer-none\">\n\t\t\t\t<ul id=\"menu-1-ecfa1ec\" class=\"elementor-nav-menu sm-vertical\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3512\"><a href=\"https:\/\/guillaumelaserson.fr\/index.php\/home\/\" class=\"elementor-item\">Work<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3513\"><a href=\"https:\/\/guillaumelaserson.fr\/index.php\/contact\/\" class=\"elementor-item\">About<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3514\"><a href=\"https:\/\/guillaumelaserson.fr\/index.php\/contact-2\/\" class=\"elementor-item\">Contact<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<nav class=\"elementor-nav-menu--dropdown elementor-nav-menu__container\" aria-hidden=\"true\">\n\t\t\t\t<ul id=\"menu-2-ecfa1ec\" class=\"elementor-nav-menu sm-vertical\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3512\"><a href=\"https:\/\/guillaumelaserson.fr\/index.php\/home\/\" class=\"elementor-item\" tabindex=\"-1\">Work<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3513\"><a href=\"https:\/\/guillaumelaserson.fr\/index.php\/contact\/\" class=\"elementor-item\" tabindex=\"-1\">About<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-3514\"><a href=\"https:\/\/guillaumelaserson.fr\/index.php\/contact-2\/\" class=\"elementor-item\" tabindex=\"-1\">Contact<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64b4747 e-n-menu-none e-full_width e-n-menu-layout-horizontal elementor-widget elementor-widget-n-menu\" data-id=\"64b4747\" data-element_type=\"widget\" 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data-widget_type=\"mega-menu.default\">\n\t\t\t\t\t\t\t<nav class=\"e-n-menu\" data-widget-number=\"105\" aria-label=\"Language\">\n\t\t\t\t\t<button class=\"e-n-menu-toggle\" id=\"menu-toggle-105\" aria-haspopup=\"true\" aria-expanded=\"false\" aria-controls=\"menubar-105\" aria-label=\"Permuter le menu\">\n\t\t\t<span class=\"e-n-menu-toggle-icon e-open\">\n\t\t\t\t<svg class=\"e-font-icon-svg e-eicon-menu-bar\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M104 333H896C929 333 958 304 958 271S929 208 896 208H104C71 208 42 237 42 271S71 333 104 333ZM104 583H896C929 583 958 554 958 521S929 458 896 458H104C71 458 42 487 42 521S71 583 104 583ZM104 833H896C929 833 958 804 958 771S929 708 896 708H104C71 708 42 737 42 771S71 833 104 833Z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t<span class=\"e-n-menu-toggle-icon e-close\">\n\t\t\t\t<svg class=\"e-font-icon-svg e-eicon-close\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M742 167L500 408 258 167C246 154 233 150 217 150 196 150 179 158 167 167 154 179 150 196 150 212 150 229 154 242 171 254L408 500 167 742C138 771 138 800 167 829 196 858 225 858 254 829L496 587 738 829C750 842 767 846 783 846 800 846 817 842 829 829 842 817 846 804 846 783 846 767 842 750 829 737L588 500 833 258C863 229 863 200 833 171 804 137 775 137 742 167Z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t\t<div class=\"e-n-menu-wrapper\" id=\"menubar-105\" aria-labelledby=\"menu-toggle-105\">\n\t\t\t\t<ul class=\"e-n-menu-heading\">\n\t\t\t\t\t\t\t\t<li class=\"e-n-menu-item\">\n\t\t\t\t<div id=\"e-n-menu-title-1051\" class=\"e-n-menu-title\">\n\t\t\t\t\t<div class=\"e-n-menu-title-container\">\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-n-menu-title-text\">\n\t\t\t\t\t\t\tEn\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\t\t<button id=\"e-n-menu-dropdown-icon-1051\" class=\"e-n-menu-dropdown-icon e-focus\" data-tab-index=\"1\" aria-haspopup=\"true\" aria-expanded=\"false\" aria-controls=\"e-n-menu-content-1051\" >\n\t\t\t\t\t\t\t<span class=\"e-n-menu-dropdown-icon-opened\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg>\t\t\t\t\t\t\t\t<span class=\"elementor-screen-only\">Fermer En<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"e-n-menu-dropdown-icon-closed\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-caret-down\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M31.3 192h257.3c17.8 0 26.7 21.5 14.1 34.1L174.1 354.8c-7.8 7.8-20.5 7.8-28.3 0L17.2 226.1C4.6 213.5 13.5 192 31.3 192z\"><\/path><\/svg>\t\t\t\t\t\t\t\t<span class=\"elementor-screen-only\">Ouvrir En<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/button>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"e-n-menu-content\">\n\t\t\t\t\t\t<div id=\"e-n-menu-content-1051\" data-tab-index=\"1\" aria-labelledby=\"e-n-menu-dropdown-icon-1051\" class=\"elementor-element elementor-element-4c8cb3a e-con-full e-flex e-con e-child\" data-id=\"4c8cb3a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ab08282 elementor-widget elementor-widget-heading\" data-id=\"ab08282\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/guillaumelaserson.fr\/\">English<\/a><\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10f7e47 elementor-widget elementor-widget-heading\" data-id=\"10f7e47\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/guillaumelaserson.fr\/index.php\/accueil\/\">Fran\u00e7ais<\/a><\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t<\/div>\n\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Work About Contact En Fermer En Ouvrir En English Fran\u00e7ais English Fran\u00e7ais Orange x PSG Communication Art directionEditorial design Orange, in partnership with PSG, organized the \u201cFight For Your Name\u201d campaign, which gave four strangers the unique opportunity to face off against their namesakes in a penalty shootout challenge. The press kit was presented as [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"footnotes":""},"class_list":["post-650","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/guillaumelaserson.fr\/index.php\/wp-json\/wp\/v2\/pages\/650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/guillaumelaserson.fr\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/guillaumelaserson.fr\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/guillaumelaserson.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/guillaumelaserson.fr\/index.php\/wp-json\/wp\/v2\/comments?post=650"}],"version-history":[{"count":0,"href":"https:\/\/guillaumelaserson.fr\/index.php\/wp-json\/wp\/v2\/pages\/650\/revisions"}],"wp:attachment":[{"href":"https:\/\/guillaumelaserson.fr\/index.php\/wp-json\/wp\/v2\/media?parent=650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}